We’re a people-first team that is passionate about creating amazing work for great companies. Our mission is simple: to elevate brands and help them communicate with their customers. We’re all about building relationships and helping our clients reach their loftiest goals.

KLG Building Group

KLG Building Group, based out of Franklin, Tennessee, specializes in unmatched expertise in healthcare construction, building, and renovating everything from hospitals to medical offices and care facilities. They turned to KNC Marketing to help them launch a new website, print material, and a presence on social media. We knew we’d need to make their website not only stand out against the competition but make customers feel cared for and understand that with KLG: “It’s All About Family.”
Laptop displaying KLG website
KLG Building Group logo

Creating a Solid Foundation

As a relatively new company, KLG wanted to create a more substantial presence in the industry and stand out as the go-to company in medical construction. After learning who their ideal customer was and what qualities drove them to choose a healthcare construction provider, we got to work on creating a new website that truly represented the heart of the company and demonstrated their expertise to their customers. KLG’s new website provides detailed information to customers about their services and features a modern, professional design that reflects their commitment to quality and innovation. With intuitive navigation and optimized content, KLG’s website positions them as a leader in the medical construction industry, helping them attract the right clients and establish credibility in a competitive market.

Phone showing KLG website screen

Creating a Lasting Impression with Custom Sales Assets

To support KLG’s mission of building trusted client relationships, we designed two key assets that underscore their expertise and commitment to quality. For their initial engagements, we developed a one-page leave-behind that presents KLG’s brand, services, and strengths at a glance—an impactful tool to reinforce their value and keep their name top of mind for current and prospective clients.

We also created a comprehensive RFQ packet tailored to the healthcare construction industry. This 20+ page document, with detailed insights into KLG’s capabilities, sets a high standard in bid submissions, showcasing KLG’s professionalism and dedication to quality with every page. Both pieces are powerful assets, crafted to position KLG as a trusted, standout partner in the competitive world of healthcare construction.

Increasing Brand Awareness with Traditional & Digital Marketing

As part of our ongoing partnership, KNC created and fully manage KLG’s Facebook, Instagram, and LinkedIn pages, designed to drive engagement and position KLG as a leader in healthcare construction. Each post showcases their specialized expertise and innovative approach, aligning with their brand values to build a cohesive, professional online presence.

To further elevate KLG’s brand visibility, we helped design an advertisement that was displayed at Nissan Stadium in Nashville, TN. Displayed on the jumbotron during Titans games, concerts, and other major events, this high-traffic placement brings impactful awareness to KLG’s services and dedication to excellence in healthcare construction.

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